Threes Brewing

illustration • packaging • art direction

Beer labels for Threes Brewery in NYC in partnership with YARD NYC, with art direction from Stephen Niedzwiecki. Labels Include: Shapeless Days, Hereafter, Volition, Reverb, Game Theory, Beautiful Friction, All or Everything, Plot Twist, Illogical Conclusion, Don’t Blink, and Petite Vliet.

Famous Footwear: Kids Back To School 2025

branding

Famous Footwear Kids Back-to-School brand system. The development of a vibrant, energetic visual playground to welcome kids back to school in style, in partnership with YARD NYC, directed by Stephen Niedzwiecki and Jeff Kardos.

GU NEW U

branding • campaign

GU, the sister store to the Japanese clothing brand UNIQLO, opened its first American flagship location in Soho, NYC. In collaboration with YARD NYC, GU launched its first campaign, “GU, NEW U,” which emphasizes play and mix-and-match fashion philosophy.

Reminisce: Breath of the Wild

print • branding • art direction

A musical homage to Breath of the Wild, a monumental edition of the Legend of Zelda series. This music album showcases the game's musical score and soundtrack, highlighting how they tie into the player's journey throughout the gameplay and story.

Batch Magazine

editorial • print • illustration • art direction

A fictional editorial magazine about traversing Boston with a group of friends in search of new places to eat. Batch was created as a love letter to friends and family who join us for breakfast, lunch, and dinner, and to transform simple meals into nostalgic memories.

Enchantea | Teahouse Branding

branding • art direction • print

Enchantea is a teahouse concept featuring whimsical elements inspired by fictional worlds. A sanctuary to bring friends and enjoy fairy bites, enticing drinks, and the mythical world.

South by Southwest Festival 2022

print • typography

Visual theme concepts for the South by SouthWest 2022 music festival.

Seagull Book: A String of Unfortunate Events

print • typography

A designed visual re-telling of Nick Burchill’s letter, “A String of Unfortunate Events,” addressed to the Empress Hotel in Las Vegas, in an attempt to make amends and lift Burchill’s personal ban from the hotel.

Pixel Bytes Cookbook

print • illustration

A pixel-styled cookbook with homemade “bytes” and recipes, inspired by video games and family experiences.

Print Playlist

print • collage

Prints and posters inspired by music, featuring different songs and albums by various artists.

jennytran

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